Are you an Estate Agent who outsources your live chat?

By Paul Gandar

Does your Estate Agency outsource its live chat, or are you thinking about live chat to generate leads & valuations? Live chat outsourcing (or managed chat) seems gloriously convenient. On the surface, it promises a golden offering of extended support hours and lead generation, without extra employee strain. By assigning your live chat customer service…

5 tips for touchless sales experiences via the WhatsApp API

By Paul Gandar

WhatsApp is without doubt, the world’s most influential digital communication channel and its adoption in the UK is prolific. Over 65 billion messages are sent everyday on WhatsApp. Just think about that. 65 billion. Every day. This is not a fad for the “yoof” of today, but an essential tool across all age brackets. Since…

The WhatsApp ticking time bomb that Businesses shouldn’t ignore

By Paul Gandar

A new revolution in communications Communications in the past 5 years have been revolutionised by WhatsApp. Keeping in touch with friends and family is now a doddle since the mass adoption of WhatsApp – in fact, when was the last time you wanted to message someone who wasn’t on WhatsApp?! Most will agree, it is…

Do you pay to outsource your Live Chat?

By Paul Gandar

Live chat first appeared some 20 years ago and it didn’t take long for it became a common method of connecting customers to sales & service teams. Chat (or messaging) evolved due to the shortcomings of email, which lets face it, is really just an evolution of the letter.

WhatsApp API – notifications & customer care messages explained

By Paul Gandar

Whilst WhatsApp API offers businesses the benefit of engaging with customers on the UK’s most messaging app, there are a few important differences to the WhatsApp we use in our everyday personal accounts. WhatsApp define two message types; 1) Notifications (usually fee based) and 2) Customer Care chat (or free form messages as we are…